1.

How Do You Take Into Account A Company's Competitive Advantage In A Valuation?

Answer»
  1. Look at the 75th percentile or HIGHER for the MULTIPLES rather than the MEDIANS.
  2. Add in a PREMIUM to some of the multiples.
  3. Use more aggressive PROJECTIONS for the company.

In practice you rarely do all of the above - these are just possibilities.

In practice you rarely do all of the above - these are just possibilities.



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