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Which tool of the promotional mix consists of short-term incentives to encourage the purchase or sale of a product or service?(A) advertising(B) public relations(C) direct marketing(D) sales promotion |
| Answer» OOL of the PROMOTIONAL mix consists of short-term incentives to ENCOURAGE the purchase or SALE of aproduct or service?❌(A) advertising❌(B) PUBLIC relations❌(C) direct marketing✅(D) sales promotion══════ | |