Answer» - India has a rich cultural heritage. Several tourists visit India each year to see its cultural heritage, monuments, etc. The tourism industry is a continuously growing industry which also gives foreign exchange to the country. The Indian Government has adopted different policies to attract tourists.
- They are as follows:
- The government provides different facilities to the tourists who visit India. The three ministries of home affairs, tourism, and foreign affairs together created the facility of e-visa which included e-business visas, e-medical visas, and e-visa.
- A facility of giving information to tourists on mobile in Hindi and 10 other foreign languages, for 24 hours throughout the week was started.
- To avail of this facility, tourists have to dial 1363. The information regarding cruise tours, health, and sports tourism, eco-friendly tourism, adventurous sports tourism, film festivals are given through this service.
- Hotels with amenities and premium quality accommodation including luxurious services are available to the tourists.
- The Institutes which offer training courses in ‘Hospitality and Hotel Management’ have been established in major cities of India.
- An advertisement campaign called ‘Atulya Bharat’ was designed to attract tourists.
- A travel show entitled ‘GONORTHEAST’ was released on the Discovery channel to boost the tourism of beautiful places in the northeastern states of India.
- The government took the help of electronic and digital media channels like Discovery, BBC, History is showcasing various programs introducing India’s historical and cultural heritage.
- Swadesh’ and ‘Prasad’ schemes were launched by the Ministry of Tourism of Government of India to encourage visits to 95 pilgrimage and spiritual centers in India.
- The Ministry of Tourism, Government of India, and Federation of Associations in Indian Tourism and Hospitality (FAITH) organized Indian Tourism Mart – 2018. This was the first event based on the model of International Tourism Marts in other countries.
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