“The mere size of a franchised company offers many advantages to the

1.	“The mere size of a franchised company offers many advantages to the franchisees”. Explain.
Answer» 1. The franchisor can purchase supplies in large quantities, thus achieving economies of scale that would not have been possible otherwise. 2. Many franchise businesses produce parts, accessories, packaging and raw materials in large quantities, then in turn sell these to the franchisees. 3. The franchisee are usually required to purchase these items as part of the franchise agreement and they usually benefit from lower prices. 4. One of the biggest cost advantages of franchising a business larger sums of money to advertising. Which covers major media wide geographical area. Therefore each franchisee contributes a percentage of sales (1 to 2 %) to an advertising pool.

“The mere size of a franchised company offers many advantages to the franchisees”. Explain.

Answer»

1. The franchisor can purchase supplies in large quantities, thus achieving economies of scale that would not have been possible otherwise.

2. Many franchise businesses produce parts, accessories, packaging and raw materials in large quantities, then in turn sell these to the franchisees.

3. The franchisee are usually required to purchase these items as part of the franchise agreement and they usually benefit from lower prices.

4. One of the biggest cost advantages of franchising a business larger sums of money to advertising. Which covers major media wide geographical area. Therefore each franchisee contributes a percentage of sales (1 to 2 %) to an advertising pool.

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