Explain the services rendered by wholesalers to retailers.

1.	Explain the services rendered by wholesalers to retailers.
Answer» 1. Financial Assistance : Wholesalers provide financial assistance to retailers by selling goods on credit. 2. Meeting the Requirements : Due to limited capital and lack of space in his facility a retailer cannot hold large variety of products. 3. Introduction of New Products : Wholesalers bring new products and their uses to the notice of retailers. 4. Price Stability : Wholesalers reduce price fluctuations by adjusting supply and demand and save the retailers from loss arising from price fluctuations. 5. Economy in Transport : A wholesaler often delivers goods at the door steps of retailers and save their time and cost of transport. 6. Regular Supply : Wholesalers keep large stock of varieties of goods and provide a regular supply of goods as per the retailer’s need.

Answer»

1. Financial Assistance : Wholesalers provide financial assistance to retailers by selling goods on credit.

2. Meeting the Requirements : Due to limited capital and lack of space in his facility a retailer cannot hold large variety of products.

3. Introduction of New Products : Wholesalers bring new products and their uses to the notice of retailers.

4. Price Stability : Wholesalers reduce price fluctuations by adjusting supply and demand and save the retailers from loss arising from price fluctuations.

5. Economy in Transport : A wholesaler often delivers goods at the door steps of retailers and save their time and cost of transport.

6. Regular Supply : Wholesalers keep large stock of varieties of goods and provide a regular supply of goods as per the retailer’s need.

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