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Describe two techniques of Visual Merchandising. |
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Answer» A planogram allows visual merchandisers to plan the arrangement of merchandise bystyle, type, size, price or some other category. It also enables a chain of stores to havethe same merchandise displayed in a coherentand similar manner across the chain. Window displays can communicate style,content, and price. Display windows may alsobe used to advertise seasonal sales or informpassers-by of other current promotions. |
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